Ready to grow your business? Focus on trust....not money!!!
We have it all wrong! We talk about getting more sales, growing the business by revenue....and it usually feels like we're chasing a rainbow. Trust is what we should be pursuing because Trust is the currency of business!
How do we create trust in our business?
1. Put people at the center of everything.
2. Define and live out your values.
3. Deliver consistently on your brand promise.